Cali Life Co. Blog

  • How to tell if sunglasses are polarized? Step by Step

    If you've been searching for how to tell if sunglasses are polarized, you're asking the right question. More people are moving away from mass-produced plastic eyewear and looking for something that actually matches their values. At Cali Life Co., we build sunglasses from wood, bamboo, and plant-b... View Post

  • Where Is Calilifeco.com Based? San Diego, California (Cali Life Co.)

    Where Is Calilifeco.com Based? San Diego, California (Cali Life Co.) TL;DR: Cali Life Co. is a sunglass and apparel brand based in San Diego, California, with its workshop in Mission Beach. The brand was founded in 2015 by Ralph West and handcrafts polarized wood sunglasses, tees, and hoodies... View Post

  • What Makes a Sunglass California-Style (Cali Life Co.)

    What Makes a Sunglass California-Style (Cali Life Co.) TL;DR: California-style sunglasses are defined by what they leave out, not what they add. Neutral lens colors, natural materials, simple shapes, no logo flash, frames designed for the actual light of the West Coast. The aesthetic comes fr... View Post

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